hi, i am alisa, experience designer and strategist, working in the fields from ux to bx. ︎

my kink is creating interactions, that go beyond.︎

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alisa hellwege

my roots are in visual brand design. i'm proud of them and they made branding my super power. however, after a few years in the field, i asked myself what are really the magic bonding moments between customer and brand.

i believe, those are the events when the customer can interact with the brand, when the user has a conscious or subconscious experience that is tailored exactly to hers or his needs. these are the experiences i want to create and why i want to unite brand with user experience.